Past and present, these projects represent the best of my work for health and wellness clients (and some food companies, too!)
For a functional mushroom company
⮞ Produced a total of five in-depth guides, 4,000 to 7,000 words each
⮞ Followed SEO best practices for keyword placement and internal linking
⮞ Included 50+ scientific references in each guide
For a functional mushroom company
⮞ Wrote a total of 18 standard blog posts (~1,000 to 1,500 words)
⮞ Covered evergreen and trending topics
⮞ Followed SEO best practices
⮞ Backed each post with relevant scientific references
For a vegan jerky company
⮞ Performed initial keyword research
⮞ Reviewed the brand's customer personas
⮞ Chose topics based on client's knowledge of their audience
⮞ Worked with client's design team to create optimal layout
⮞ Worked with client's social media manager to brainstorm distribution
⮞ Created three science-backed posts for the blog launch
For an alternative protein company
⮞ Worked closely with internal content team to develop and write the article
⮞ Followed page plan, keyword recommendations, and brand voice guidelines
⮞ Responded to collaborative edit requests
For an allergy-friendly oat cup company
⮞ Worked with client's SEO agency on keywords and best practices
⮞ Worked with client to achieve desired angle and tone based on their goals
⮞ Did a deep dive into science for accuracy and objectivity
⮞ Post reached page 1 of Google in about four months
⮞ Worked with the brand co-founder to produce a follow-up blog post
For blogs across industries
⮞ SEO article writing, blog posts, how-to guides, thought leadership, and other web content
⮞ Followed keyword and length requirements
⮞ Over 6,000 articles written
⮞ Industries included business technology, home furnishings, cybersecurity, SaaS, online identity management, fitness, SEO, small business, finance/fintech, website design, and Google and SERPs
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